New York Cares X TENZ COAT DRIVE @ TROY LIQUOR BAR

This year TENz has partnered with New York Cares to support the Annual New York Cares Coat Drive. Our goal was to create dynamic visual campaign that would catch the attention of the QTPOC community and drive donations with tag line – “Donate A Fab Coat. We know you have a few!”

On January 3rd TENz collected over 200 coats at Troy Liquor Bar where attendees enjoyed games, beats, food, cocktails. Guests & Influencers included Radio Host Roxie Digital, MTV’s Are You The One’s Rembrandt Duran, MTV’s The Challenge’s Jozea Flores, Designer Elias Gurrola, Recording Artist Jayse Vegas, Diva Davanna, Beaujangles, Damn Steven, Jaemy Paris,  G Xtravaganza and sickening drag performance by Octavia Anyae.

Special thanks to Fashion Week Brooklyn, MOBI, Justice Conversations, Jack’d, NYC Black Pride, ICU The Network, The Stylemonsters & Major Face.

About New York Cares
The Coat Drive is a city-wide effort run by New York Cares which aims to collect over 100,000 coats each year and distribute them to New Yorkers who need them most in the colder months. The Coat Drive has been running for 30 years and this year will proudly deliver its 2 millionth coat.

What Does New York Cares Do With The Coats?
New York Cares works hand-in-hand with a wide variety of Community Partners across New York City to make sure donated coats are distributed to New Yorkers who need them as quickly as possible. Our Community Partners include nonprofit social service agencies, public schools, religious institutions, and transitional housing shelters – all of which serve some of our city’s most vulnerable populations.